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Bakery A Model For Detroit

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The Tampa Tribune

Published: December 6, 2008

I was delighted to read the story on La Segunda Central Bakery. As a lifelong resident, eating La Segunda bread is part of my heritage.

But I'm not sure the Trib's Marilyn Brown realized her simple story was a metaphor for how American industry must adapt into the modern world. Are you listening Detroit?

Here's a family which has made a product here for nearly a century. Times changed and consumers' needs and health concerns changed. With a little work Tony More tweaked his product so that it met trans fat concerns and still tastes good.

A valued customer (kudos, Hillsborough County School District) was saved, 35 employees kept their jobs, and a healthier product was produced.

And More didn't ask anyone for a bailout.

Congratulations to all! New Jersey-baked Cuban bread - perish the thought.

SANDRA KINLEY

Tampa

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