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Confessions Of A Phone Solicitor

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Published: October 25, 2008

Word comes from Madison, Wis., that a telemarketer named Ted Zoromski quit his job this week over John McCain's message.

Zoromski was prepared to interrupt people during their dinner hours to encourage them to vote Republican. But when he got the script saying "you need to know that Barack Obama has worked closely with domestic terrorist Bill Ayers, whose organization bombed the U.S. Capitol, the Pentagon, a judge's home and killed Americans," he packed it in.

"Even though I was paid to do it, I didn't feel comfortable," Zoromski told WKOW-TV.

This story, relayed via Mike Allen on Politico.com, struck me because I once worked as a telemarketer, and it is an occupation so soul-numbing that it is hard to imagine that anything could make it worse. I woke up people on the overnight shift who had just managed to fall asleep for the first time in six days. Sometimes, when there was clearly nobody at home, I would just let the phone ring and ring in order to avoid having to call anybody else.

So truly, if you can come up with something that would send a telemarketer over the edge, you have really overachieved on the offensiveness front.

For a while, John McCain and Sarah Palin were so over-the-top about Barack Obama that people in the crowds started yelling death threats - sometimes while simultaneously begging McCain to "take the gloves off." The idea of what they were hoping to see in a post-glove era scared everybody so much that the campaign tamped things down.

Opening for a McCain rally in North Carolina last weekend, Rep. Robin Hayes said he wanted "to keep the crowd as respectful as possible."

In order to pursue that goal as efficiently as possible, Hayes then announced that "liberals hate real Americans that work and accomplish and achieve and believe in God." This was an especially unfortunate turn of phrase given the fact that he had begun his remarks by saying he wanted to "make sure we don't say something stupid."

All this was a direct outgrowth of Sarah Palin's own comments in North Carolina, in which she praised the "pro-America" areas of the country.

Meanwhile, over on MSNBC, Rep. Michele Bachmann of Minnesota was launching into the Obama/terrorist spin when she suggested that the news media should investigate "the views of the people in Congress and find out: Are they pro-America or anti-America." So far, the only person who's felt the impact of her call to reinvent McCarthyism for a post-Communist planet has been her opponent, a hitherto totally ignored Democrat named Elwyn Tinklenberg, who was stunned to discover in the following days that he had received close to $1 million in donations.

Today, in the post-macaca era, you'd figure that politicians would be so sensitive to the perpetual presence of recording devices that they'd censor their comments even while muttering to themselves when taking a shower. Not to mention comments made right after they have been made up, offered coffee in the MSNBC green room, had a technician install three different recording devices under their clothing and given a seat in front of a large camera.

But the tone of this campaign has given some of the Republican faithful, even those who are members of Congress, the impression that questioning the patriotism of large groups of the population is now OK.

For John McCain, the best question now is not whether he's going to lose, but what kind of a country he'd wind up with if he won after a campaign even a telemarketer can't love.

Gail Collins is a columnist for The New York Times.

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