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Judge rejects bid to stop Stella perfume launch

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Published: August 20, 2009

LONDON - A British judge has declined to stop the release of a new Stella McCartney perfume in a dispute over the right to use the word "nude."

The designer's new scent, STELLANUDE, is due to be launched in Britain this weekend. McCartney is the daughter of former Beatle Paul McCartney

High Court Judge Christopher Floyd denied Thursday a bid by Nude Brands Ltd., to have the launch stopped while it sued for trademark infringement. Nude Brands is run by entrepreneur Bryan Meehan and Ali Hewson, wife of U2 singer Bono.

The company says it holds a registered trademark for the capitalized word NUDE.

The judge said an injunction risked causing "massive disruption" to the business of McCartney and her licensee YSL Beaute Ltd., part of the L'Oreal cosmetics group.

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