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Published: November 11, 2009
NEW YORK - Best Buy Co. wants to get your pulse racing over more than the hottest new laptops and televisions.
Starting today, the electronics chain is selling health and fitness equipment in 40 stores across the United States.
Best Buy says it is a natural extension of its products and services.
"We're offering the latest and greatest technology in health and fitness," said Steve Trier, director for new categories at Best Buy.
"There's been a lot of change in that industry and what these products can do for our customers and their lives," Trier said.
Stores in Arizona, Colorado, Iowa, Maryland, Massachusetts, Nebraska, New Mexico and Texas will offer equipment related to running, walking, swimming, yoga and other activities, including pedometers, special MP3 players, yoga mats, scales and blood pressure monitors.
The stores also will offer treadmills, stationary bikes and elliptical machines.
In some locations, customers will be able to try out the equipment.
The chain recently branched into other new arenas, selling musical instruments and DJ equipment and expanding its mobile offerings.
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