John Hagen, president and CEO of the Pasco Economic Development Council, predicts the surprises in the 2012 economy could be good surprises.
"I don't have a crystal ball," Hagen added. The economy may remain stagnant with more bad news, but Hagen has a sense things are getting better.
"There's a lot of pent-up demand among investors and consumers," he said.
This could continue or it may not; it could be the end of the year before the area sees sustained investment, he said.
"But already it seems to have picked up," he said.
Hagen explained that his office deals most with business investment. He's seen companies reinvest in expansion. "At the moment, we have some five potential firms interested in our area, one of which I think is going to locate here," he said.
Economic development, like much of business in Florida, is seasonal, Hagen said. "We're typically working with business investment in the spring and fall."
He added, "If we see things pick up this spring, it will be a good sign."
Summer Martin has joined the council as its marketing and events coordinator. She is responsible for marketing, event organizing and publicity for the countywide nonprofit organization.
Martin holds a degree in public relations and advertising from Lee University in Cleveland, Tenn. She previously was the marketing director for B-21 Fine Wine & Spirits in Tarpon Springs.
"We're lucky to get her," said Hagen. "She has a wealth of complimentary experience, including direct mail, social media, events, international marketing and customer relationship management.
"Plus, she's bilingual — the whole package," he said.
The council will hold a meeting and luncheon Jan. 27 at the Tampa Bay Golf & Country Club in San Antonio. Scott Brown, chief economist for Raymond James Financial, will present his assessment of the risks and the highlights of the 2012 economy.
Tickets are $25 and must be ordered in advance. Reserve your seat by calling (888) 607-2726 or by registering online at www.pascoedc.com/events.
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