Use this map to see lottery activity compared to household income for one year in Hillsborough County. It covers 47 ZIP Codes. The data confirms other lottery research: Those who play the most are from neighborhoods that can least afford it. The darker the map color, the more people play beyond their means. More on the lottery: Where big lottery tickets are sold / How much are your neighbors winning
About this data
All figures are from 2007, the most recent household income data available. Lottery activity is based on the ZIP Code in the home address of people claiming prizes. In ZIP Codes with "No data," household income information was not available. ZIP codes at post offices are not included. Sources: Florida Lottery, Nielsen, Florida Department of Education. If you have questions or comments, e-mail Data Circle editor Dennis Joyce.
Online producers: Tim Price, Janine Dorsey; research: Lindsay Peterson, Kevin Wiatrowski, Buddy Jaudon
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