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The world's largest consumer products maker is finding that "new and improved" is still good but "lower price" is working better. ...more
September 11, 2009
Vicks VapoRub ointment, the menthol compound created 118 years ago, has been used by millions of parents to relieve symptoms of cough and congestion in their small children. Now a study by the Wake Forest University Baptist Medical Center is creating new debate about the safety of the over-the-counter medication. ...more
January 21, 2009
An operator is standing by - at home. Companies that supply customer service agents to businesses around the world say they are saving money and attracting better employees by letting them work from their own houses. Using Internet telephone technology, the operators are able to answer questions and hear out complaints as if they were working in a sprawling call center in an office park. ...more
November 29, 2008
The world's largest consumer products company and the online search leader are working together to learn more about each other and about targeting customers. ...more
November 20, 2008
The Procter & Gamble Co. is linking laundry to fashion in what's billed as the biggest product launch yet for its venerable Tide brand. ...more
August 26, 2008
TV ratings giant Nielsen is branching out into grocery and retail stores, installing high-tech sensors to see if all those fancy product displays actually persuade people to buy differently. ...more
June 26, 2008
Procter & Gamble Co. said Friday it is suing rival Johnson & Johnson, alleging patent infringement over teeth-whitening strips. ...more
May 3, 2008
Where Torsten Ringberg is concerned, the key to marketing angle grinders and reciprocating saws to bricklayers or carpenters isn't muscle. It's feelings. ...more
January 28, 2008
Daniel Dae Kim is the latest 'Lost' actor to be arrested on a DUI charge, according to the Honolulu Advertiser. ...more
October 26, 2007
Federal health officials have warned Procter & Gamble Co. that it unlawfully is marketing a new hand sanitizer for use by children. ...more
September 19, 2007
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